Server-side tracking for marketing agencies
Give every client cleaner conversion data without running separate tagging servers for each account. Tragly handles bot filtering, 1st-party cookies, and forwarding to GA4, Meta CAPI, and TikTok from one managed agency setup.
โ <3KB script tag
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[Tragly Cloud โ EU / Hetzner]
โโโ Bot detection & filtering
โโโ 1st-party cookie management
โโโ Event enrichment & sessions
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โโโโ GA4 (Measurement Protocol)
โโโโ Facebook (Conversions API)
โโโโ TikTok (Events API)
โโโโ Webhooks (any destination)
Live in 3 steps
We prepare the infrastructure, your clients get better signals
Map the accounts
We review the client sites, expected event volume, and target platforms.
Install the snippet
Add the lightweight tracking snippet or route events from the existing GTM setup.
Resell the value
Use one managed agency pool across clients and package the service at your own margin.
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Why agencies switch to Tragly
Better conversion signals for clients, less infrastructure work for your team
Built-in Bot Filtering
Confidence-scored detection catches crawlers, headless browsers, and scrapers. Only real humans show up in your analytics.
1st-Party Cookies
Tracking runs through our servers as a first party. No ITP restrictions, no ad blocker interference, no lost conversions.
<3KB Tracking Script
20x smaller than Google Tag Manager. Auto-tracks pageviews, scroll depth, engagement time, and outbound clicks.
Real-Time Dashboard
Live visitor count, active pages, event stream. See what's happening on your site right now.
GDPR Compliant by Design
All data processed on EU servers (Hetzner, Germany). No data leaves Europe. No third-party processors.
Shared Agency Usage
Pool usage across multiple clients instead of paying a separate server-side tracking bill for every account.
How Tragly compares
| Tragly | Stape.io | TAGGRS | GTM Server | |
|---|---|---|---|---|
| Agency model | Shared client pool | Per request | Per request | Per container |
| Setup | Paste a script tag | Docker + DNS | Docker + DNS | GCP + GTM config |
| Server management | โ Managed for you | โ You manage | โ You manage | โ You manage |
| Bot filtering | โ Built-in | โ Extra cost | โ Basic | โ None |
| Tracking script | <3KB | N/A (uses GTM) | N/A (uses GTM) | ~80KB (GTM) |
| Real-time dashboard | โ Included | โ No | โ Basic | โ No |
| EU data hosting | โ Germany | US/EU mix | โ EU | GCP regions |
Forward to any platform
Connect your accounts in the dashboard โ we handle the API calls
Google Analytics 4
Facebook CAPI
TikTok Events
Webhooks
Google Ads
Agency and enterprise only
Custom pricing based on client count, event volume, onboarding needs, and reseller structure.
Managed Setup
- Client tracking audit
- Server-side tagging setup
- GA4 + Meta CAPI forwarding
- Bot filtering
- EU-hosted infrastructure
Agency Partner
- Shared usage across clients
- Multiple tracking IDs
- GA4, Meta, TikTok, webhooks
- Webhook forwarding
- Reseller-ready commercial model
- Priority onboarding
Enterprise
- Dedicated usage planning
- High-volume event capacity
- Dedicated infrastructure
- Custom domain (track.yourdomain.com)
- SLA and onboarding call
- 1-year data retention
Build a server-side tracking offer your clients will feel
Bring us the client list and rough event volume. We will map the setup, usage pool, and reseller offer together.
Request Agency Offer โ